You’ve probably invested a fair bit of time, and probably some money, into getting your website to its current status.  Now that you’ve got it where you want it, it’s time to share your site with the rest of the folks on the internet.

Here are 5 tips to help get more people to your web site

Visit other sites – It’s not enough to just tell people about your website, you need to be an active part of the community that you are in.  Comment on the blogs that you read, and provide a link back to yours.  Keep it to only one link, or else your comment might look like spam, and will end up in the sites spam folder.  And no one wants to be there. Show some link love by linking to other sites, and they will often return the favour.

Share awesome and original content – If you regularly have unique content on your site, people will start coming to you to enjoy it first.  Some examples of unique content: opinion or experience based blog posts, unique videos, and podcasts.  It’s ok to share info that you’ve found on other websites, but it’s also important to be a contributor.  You are an expert on your topic, so give your audience something they can’t find anywhere else.  And then let them share it with their audience.

Be social – It’s unlikely that you aren’t already on at least one of the other social sites, but if you want to grow your audience, make it easier for them to share what they’ve found on your site with their followers.  A facebook like button, appropriate plugins, and links to your favourite social sites will help you grow your audience.

Effective Keywords – Write your new content for the people that are going to read it, but it’s also important to weave in the appropriate keywords to increase the chances that people will be able to find your site organically.  Stuffing your post with keywords is not a good plan, but if you have a choice between two words or phrases, and one is a more valuable keyword – the decision should be obvious.

Bribery – If you’ve got something to give away, share it on your website and promote the heck out of it.  It doesn’t have to have a financial value; it could be a whitepaper/ebook of something in your field of expertise, it could be a trinket that you acquired somewhere, or it could be free consultation – it doesn’t matter.  People love the word free, so if you can afford to give it away it will likely gain you a few more eyeballs on your site.  And once they have been there once they will be back – because you are giving them excellent advice or a quality product – right?

Bonus Tip – Measure your traffic – Yes, this seems obvious, but you’d be surprised at how many people forget to check their analytics.  If you get a great response through one of the tips above, you probably want to repeat it.  But if you aren’t regularly monitoring your site traffic with a tool like www.rankfanatic.com – how will you know if what you are doing is making a difference?

Do you remember back in school, when your teacher would casually mention that the information they were sharing with you might be on your next quiz, test, or final exam?  It was a subtle hint to get you to pay attention and study that section if you wanted any chance of passing.

Well, Google has just said this might be on your next test.  OK, maybe it’s not a typical test, but if you want any chance of being found when your future audience searches for anything, you might want to pay attention to the updated guide that Google has just released.

Google’s Search Engine Optimization Starter Guide is probably the closest that you will ever get to a legal cheat sheet in the world of organic search; recently updated, it now has 32 pages of information directly from Google – the folks that currently set the standard in the world of search.

What will you find in this SEO Starter Guide?

• SEO Basics
  • Tweaks for your site structure
  • Secrets to optimizing your content – including images, keywords, and tags
  • SEO for mobile phones
  • And more

So – if you are trying to learn more about SEO, or you are trying to teach someone else about SEO – this guide is pretty much your handbook to the white hat methods of getting more traffic.

Measure your results with Rankfanatic.com – and then tweak it up to maximize your traffic, create more conversions, and engage with your audience.

The growing importance of Internet marketing makes use of web analytics tool imperative. It is an important tool to ascertain the efficiency of various marketing strategies employed by an organization to determine the present and future course of action. Doing this manually can prove to be quite tedious, cumbersome and may result in vague and indefinite result. However, with web analytics tools you get easy, comprehensive and concrete result that amounts to greater accuracy and objectivity.

Web analytics tools: A must for online businesses

The success of a website depends, to a great extent, on the amount of traffic that it is able to generate and attract. There are many online vendors that can provide websites with highly functional web analytics tool that can provide detailed summary of the traffic generated using certain keywords and links. The information generated by the tool can be categorized into two modules.

The onsite report:

It consists of detailed information about each individual visitor. The report consists of elements like how he arrived at the website, the keywords being searched for, the time spent on the webpage and the links that he/she further clicked on. This report is given in a very comprehensive and user-friendly manner using charts, graphs and several other pictorial representations and tabulations.

The Offsite report:

This contains inputs for further development and promotion of the website. This contains statics about the efficiency of the keywords, their placement on the webpage and numerous other methods that can help increase the traffic on the webpage.

You might have noticed that some articles on the internet don’t sound quite right.  There’s a word or a phrase that just doesn’t fit with the rest of the paragraph – it’s almost ok, but it’s just not quite right.  Chances are the person that wrote the article was trying to fit in a specific keyword, or keyword combination, to increase the Search Engine Optimization (SEO) results for the site you are reading.  This is an important technique to use when you are creating your next blog post, article submission, ebook, or press release.   If you have the right keywords in place, you can generally increase your inbound traffic.

So where do you find keywords?  Well lucky for you, Google has created a great tool to suggest appropriate keywords.  Enter your topic in the “Find Keyword” box, and then click “search” to get your results.  The keywords that you should include in your next article are the ones that have the highest global monthly searches, with the least amount of competition.

Now take these keywords and pop them into the Google Traffic Estimator.  Click on the “estimate” button, and then examine the estimated avg. CPC (Cost per Click).  If you have a high Local Monthly Search volume, with a low priced CPC, you can probably assume that there are not many people paying for those particular keywords.

For example:

Your next article is going to be about keywords.

In the “Find Keywords” box, you enter “keyword, SEO, keyword value” (all on different lines).

Google shows that there are over 800 keywords based on the 3 that have been entered.  You will see that many of the keywords are not relevant.  Just ignore these ones.  A few key words to grab are: SEO, with 7.48 million monthly searches, and keyword with 5 million, or adsense, with 1.8 million monthly search results.

When you put these keywords into the traffic estimator, we can see that in order to reach the top ad position in Google it will cost approximately $3.89 for SEO, $2.43 for keyword, and $10.07 for adsense.  If your article features these keywords in a natural way, it’s pretty likely that you will be able to attract some new visitors to your site.  Not everyone is going to click on the google ads that target these keywords.  Many people will skip the ads, and just click on the organic results.  Since you’ve already built these keywords into your post, you are organically increasing your SEO.

The better copywriters are able to add these words into the body of your message in a way that the reader doesn’t see the keywords as out of place.  It’s important to remember that too many keywords is just as bad as not enough.  The rule of thumb to follow is that the article should be interesting to read; not distracting.  Creating great content will get you more unique visits to your site – adding a few keywords will make it a bit easier.

Hopefully this article will help you with your search engine marketing (SEM) endeavours.  Use www.rankfanatic.com to find out where your current traffic is coming from, and then use these tips to find good ways to attract more people.

You’ve probably seen many comments and suggestions about ways to increase your traffic, or improve your PageRank score, and one of the more common responses is to add some “LinkBait” to your website.

So what is LinkBait?

It’s a technique that is used to provide quality content to your audience, while also encouraging other websites to link back to yours.  Basically, it’s anything “interesting enough to catch people’s attention.” – according to Matt Cutts, the Google wunderkind.

Let’s just say that you create a post all about coffee.  It’s an excellent post, but you might not have built a large enough audience to get sufficient traffic, and the world may not see your amazing article about quality caffeine.

If you provide a few links to some of the major players in the coffee world, you are increasing the chances that they will see your article, and perhaps you will gain a bit of traffic from their audience. But you don’t want to just link to their homepage.  Link directly to articles that will help reinforce your article.  If you’ve written about the best beans in the world, prove it by linking directly to an article or press release that they’ve written that confirms your points.  Now your well written article is more likely to be found, either through your SEO results, or from the links back to your website from those that you have linked to.

Another (and much easier) way to LinkBait is to just find outstanding content, and share it from your site.  Instead of writing an article about coffee, you can find four or five websites that have excellent articles already.  By providing direct links to this quality content, you are providing your audience with an easy spot to get the content they are looking for.  You’ve already done the hard part for them, going out and finding the material.  Now that they know your site is able to provide them with this useful information, they will share it with their friends, and you will benefit from the increased traffic.

Now linkbaiting is good – unless you over do it.  If the only thing people are going to find on your site is lists of other websites, it’s unlikely that they will continue to return.  They can just google it, and get better information faster.  But – if you use this technique occasionally, your audience, the sites you link to, and your own website can all benefit.  And that’s a good thing.

Share a little link love – and link back to this article from your website.  Your fans will love you for it!

Webmasters endeavor towards gaining traffic to their websites. The idea is to be in the first page of a Google’s search results if someone is looking for a product or service that is related to a website. As people rarely go beyond the initial search results, checker for Google rank takes the centre stage of all strategies governing web traffic.

A Google’s Page Rank check is important to judge ongoing efforts of webmasters or site owners even as most industry observers grapple to guess continuously changing Google’s policies on PageRank. The paramount factor is how many sites link back to your website. A Google page rank check tool is the single most effective mechanism to remain on top of the ever changing environment of Google searches.

Many a checker Google rank are available that can be used to identify the Google rank. These are available as codes that can be easily embedded in the script of a website. Competent checker for Google rank tools like ones offered by Rankfanatic.com go a step further and provide you with keyword rank that embodies another important angle of the rank game. The search engine results page rank that is actually used by Google to respond to a query depends on keywords. Rank Fanatic’s Google page rank checks allow you to observe multiple keywords for their web relevance.

Tracking page rank is useful to understand what keywords work best and optimize a website and maximize traffic by ranking high on Google search results page.

If you are using the WordPress platform for your blog or website, you might not be getting all of the inbound traffic that you should be getting.

Here are 5 excellent WordPress plugins that you can quickly add to your blog, and use to help increase your web presence

HeadSpace 2: – dead simple tool to help you identify the right keywords, define your page titles, update your meta info, and so much more.  Here’s a quick video to help you see what HeadSpace2 can do for you.

SEO Slugs – strips the common words out of your post slug, helping your new post get found faster.

SEO Smart Links – automatically links relevant keywords and phrases with other posts, increasing your relevance on that topic.

WordPress Related Posts – While not specifically SEO related, this plugin will find relevant posts within your blog, and share them at the end of each post.  This way, people reading your blog can easily go to different pages with additional content.  Viewing more pages and staying on your site longer is a good thing.

WP-Super-Cache – Now that Google has said that page loading times will contribute to SEO, caching utilities like WP-Super-Cache are that much more important.  Helping your page load faster for your audience is a good thing.

So – there you go.  5 simple tools that you can use to get more eyes on your website.  But, please remember that the most important tool you can use to get people to your site is to provide them with content.  Write, write, write, and then share with everyone.  Not the other way around.

So now that you’ve got a great tool to measure your traffic in real time (that’s us, rankfanatic.com), what do you want to do with the information?

You’ve probably heard about the millions of dollars being spent on the internet every day, but have you thought about ways to put that money right into your own wallet?

Here are 5 tools that you can use to monetize your own website

PPC Advertising – Google Adsense, Bidvertiser, and RevenueWire are just a few ways that you can add advertisements to your website or blog.  Every time your visitors click on the site, you get paid.  If you have a website that has substantial traffic, this can be a good residual income, but typically PPC only pays pennies per click.  There seems to be a general feeling that PPC ads make your website look cheap, so make sure you consider your brand reputation before choosing PPC.

Sell Your Stuff – Write an ebook on a topic that interests you.  Sell your own stock photography.  Create unique iPad or iPhone backgrounds.  Think of something that might be interesting, and valuable, to your readers, and then fin a way to give it to them.

Direct Banner Advertising – Create a banner for your website (there are many WordPress themes that are already built for this) and then find an advertiser who should be interested in your current audience.  You will need to be able to give them information about the kind of people that visit your site in order to demonstrate why they should advertise with you – and rankfanatic.com can help you with that.   You can even give them a sliding scale for payment.  As your traffic increases, so do your prices.

Affiliate Marketing – When your readers click on your affiliate ad, and then make a purchase, you get a cut of the sale.  Amazon.com, ClickBank, and even Sony have popular, and lucrative, affiliate programs.

Pay for Review – This option can be a bit tricky, as there is a perceived (and in some cases, real) bias in favour of the company or product that you are reviewing.  Regardless, if you have the traffic and can write in a way that doesn’t come across as a corporate shill, you might find that paid reviews are a good fit for you.  Check out blogsvertise.com, reviewme.com, or payperpost.com.

Now that you know how much traffic you are getting, it’s time to start using it to your own benefit.  With rankfanatic.com, you can get real time results that you can use to tweak your website to get more traffic, and more clicks, to give you more money!

With the competition getting fiercer day by day on the World Wide Web businesses are always on the lookout for better ways to stay ahead of the competition. As a result, nowadays subscribing to a good web analytics tool is considered the strategy to success. Let’s understand how web analytics tools can help you.

Every online entity is here with some mission, be it making money or propagating a cause. So, each one may be enjoying presence through multiple links, including affiliates, online ads and public profiles at social media sites, including but not limited to Twitter, Facebook, LinkedIn, MySpace et al. This is all a part of online marketing strategy to gain maximum visitors and hence maximize conversions. However, how do you know whether your online presence is working for you or not? If you would just sit down and wait patiently for the results, it may take you years to realize the kind of commercial success you can achieve. On the other hand, employing a good web ranking tool can assist you at keeping an absolute track of your performance online.

All web ranking tools available today aim to empower you with information regarding your visitors. These tools record and maintain information in respect of all the unique visitors who made it to your links. The tools avail you details of their activity while they spent time on your links to draw important conclusions. The data gives you important inputs to improvise your message and handle your visitors more tactfully and in a prepared manner.

We’ve mentioned the importance of keywords in a few previous posts; Effective Web Presence, The Concept of Web Analytic Tools, and White Hat SEO, but today we thought we’d share some of the tools that you can use to find the right keyword, so you can make sure your blog posts are found when your readers are searching.

Google’s Keyword Search Tool – Starting with the most obvious one, this is Google’s easy to use tool to find the right keywords for your next web page or blog post.

WordTracker – Good and easy tool.  Enter one keyword and it will spit out a list of related keywords, and their relative search results.

Wordze.com – Not a free tool, but has a 30day free trial.  The wordrank tool looks very promising.

Wordstream – I’m intrigued by the keyword niche tool – enter your topic, and it will find the relevant keywords. Worth investigating.

Webmaster-toolkit – Useful tool that lets you find your keywords based on a variety of search engines.  I’d prefer the search engines were listed in order of popularity instead of alphabetical – but I guess this works too.

There are many other tools available to help you find the right keywords for your post, but it’s important to remember that it’s people that will be reading your page – not search engines.  The words you choose need to fit in to your post, so focus more on what you have to say instead of which keywords should be added.  We provide these tools so you can incorporate them into your next post, but don’t focus on the keywords alone.

What tools do you use to help your blog post or web page get found?